Consolidating four websites into one for lower costs and more leads

Brand Overview

Clearer Clinics is a CQC-registered health and wellness provider with clinics in Milton Keynes, Arlesey, and Hitchin. They offer a range of services, including ear wax removal, blood tests, skin treatments, minor surgery, and aesthetic procedures. Their mission is to provide accessible, high-quality healthcare services that are often no longer available through the NHS.

Project Objectives

Clearer Clinics approached us to design and develop a new website that would:

Reflect their professional and trustworthy brand identity.

Clearly present their diverse range of services.

Facilitate easy online booking for patients.

Enhance their online presence and improve search engine visibility.

Provide an intuitive content management system for their team.

Consolidate services from four websites into a single easy-to-use site.

Our Process

Discover how we’ve helped businesses get discovered and grow sales.

1. Discovery & Strategy

We began with a thorough discovery phase, including stakeholder interviews and competitor analysis, to understand Clearer Clinics’ goals and target audience. This informed our strategy to create a user-centric website that emphasises trust, clarity, and ease of use.

2. Design & UX

Our design focused on a clean, modern aesthetic that aligns with the healthcare industry. Key design elements included:

A calming colour palette to evoke trust and professionalism.
Clear typography and intuitive navigation for easy information access.
Prominent call-to-action buttons to encourage bookings.

3. Development

We developed the website using a responsive framework to ensure optimal performance across all devices. Key technical features included:

Integration with an online booking system for seamless appointment scheduling.
A custom content management system for easy updates by the Clearer Clinics team.
SEO optimisation to improve search engine rankings and visibility.